Yamaha Announces Activities Scheduled for This Weekend’s AIMExpo

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Cypress, CA – September 19, 2017 – Yamaha Motor Corporation, U.S.A., will display several all-new and recently introduced 2018 motorsports models at the American International Motorcycle Expo (AIMExpo) this weekend. Located at the Greater Columbus Convention Center in Columbus, Ohio, the AIMExpo offers a unique experience with Yamaha’s many products for motorsports enthusiasts. Yamaha’s display […]

Yamaha bLU cRU Rider Justin Cooper To Make AMA Pro Motocross Debut At Unadilla

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  Cypress, CA – August 11, 2017 – Fresh off his double-championship and 2017 Nicky Hayden AMA Motocross Horizon Award-winning performance last week at the 36th Annual Loretta Lynn Amateur National Motocross Championships, Yamaha/Rock River Powersports/bLU cRU rider  Justin Cooper–who hails from Cold Spring Harbor, NY–will make his AMA Pro Motocross debut in his home […]

The bLU cRU Road Racers Are Looking To Uncork Their Yamahas In Wine Country This Weekend

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Cypress, CA – August 9, 2017 – Round 7 of the 2017 MotoAmerica AMA/FIM North American Road Racing Championship is this weekend at Sonoma Raceway in Sonoma, CA, and the Yamaha bLU cRU road racers are looking forward to returning to a track that they haven’t had the pleasure of visiting in a few years. […]

Yamaha bLU cRU Road Racing Fan Activities For Mazda Raceway Laguna Seca This Weekend

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  Cypress, CA – July 5, 2017 –This weekend, the Yamaha bLU cRU road racing teams will be on the world stage as they join the stars of World Superbike in Monterey, CA. Round 6 of the MotoAmerica AMA/FIM North American Road Racing Championship gets under way Friday morning on Mazda Raceway Laguna Seca’s 2.238-mile, […]

Yamaha/Rock River/bLU cRU Rider Justin Cooper Wins 2017 Arenacross Lites East Championship

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Cypress, CA – May 9, 2017 – Yamaha Motor Corporation, U.S.A., is proud to announce that Justin Cooper, who races the #191 YZ250F for Yamaha/Rock River/bLU cRU, clinched the 2017 Arenacross Lites East Championship this past Friday night at the Orleans Center in Las Vegas, NV. Justin won the title with a 14-point lead over […]

Yamaha Named An Official Manufacturer Partner Of MotoAmerica

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  Cypress, CA – March 24, 2017 –For the third consecutive year, Yamaha Motor Corporation, U.S.A., has been named an Official Manufacturer Partner of the MotoAmerica AMA/FIM North American Road Racing Championship. “Yamaha is proud to support the MotoAmerica AMA/FIM North American Road Racing Championship, as an Official Manufacturer Partner, and also with the continued, […]

Yamaha YXZ1000R and YFZ450R Start Strong in 2017

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KENNESAW, GA–(Marketwired – March 17, 2017) – Yamaha Motor Corp., USA, announces its factory-supported and bLU cRU ATV and Side-by-Side (SxS) racers are already topping podiums in multiple series across the nation, leading their Yamaha YXZ1000R pure sport SxS and YFZ450R sport ATV vehicles to wins at the outset of the 2017 racing season. “We […]

Yamaha Opens 2017 bLU cRU Road Racing Contingency Registration

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Cypress, CA – February 1, 2017 –Yamaha Motor Corporation, U.S.A., is proud to announce that its bLU cRU Road Racing Contingency Program returns for 2017 with several new enhancements, including an expanded Yamaha bLU cRU R3 Challenge as part of the WERA motorcycle roadracing series. “For 2017, the Yamaha bLU cRU Road Racing Contingency Program […]