Baby Boomer Generation Embracing Motorcycle Culture

2015 Indian Roadmaster Action

It’s a common misconception that most motorcyclists are speed-loving riders, but in fact, the U.S. motorcycle industry is primarily made up of baby boomer riders in their 40s, 50s and 60s. The baby boomer generation is a lot wealthier than what cult-classic biker movies of the 60s and 70s made motorcyclists appear to be. Many in […]